Jamie Kent 
Co-Founder 

Jamie has worked in the industry for over 20 years and is a Diploma qualified financial adviser, as well as a qualified mortgage and protection adviser. He quickly became an award-winning mortgage and protection adviser. Using his vast skillset, Jamie soon became the go-to adviser for high net worth individuals and portfolio landlords, as well as very complex cases that require outside-the-box thinking. He is driven by service and is always able to find a solution, which are the core principles of Life Financial Solutions. His passion and energy has allowed him to grow the business and, with the help of his business partner, build one of the best specialist broker firms in the country.
 
In Jamie’s spare time, he enjoys spending time with his friends and family, and also has a season ticket at Arsenal. He is also a huge animal lover, and contributes to various charities including the Humane Society International and the RSPCA.

Jamie.Kent@Lifefs.com

Daniel Sovitch 
Co-Founder  

Daniel has spent over 20 years in the property finance and mortgage lending sector. He started his career at one of the largest specialist lending master brokers and packager in the UK. Within a short space of time, he became a senior underwriter within the company whilst leading and managing one of their most successful underwriting teams.
 
With his background in underwriting and as a fully qualified mortgage and protection adviser, Daniel has a successful track record in simplifying complex mortgage cases and finding solutions. Working closely with some of the leading property auctioneers in the country, over the last 10 years he has become the ‘go to’ for specialist auction lending, such as bridging, development and commercial finance. Particularly, he specialises in arranging bespoke property finance solutions for charitable organisations and churches.
 
In his spare time, Daniel likes to spend time with his family and kids and enjoys his season ticket at Arsenal FC.

Daniel.Sovitch@lifefs.com

Adam Brand
Head Of Mortgage Lending 

Adam has 27 years’ experience working in the Mortgage Industry and co-owned Mortgage Brokerages prior to joining Life Financial. Adam is our Head of Mortgage Lending, responsible for developing and maintaining key growth areas of the business, providing process driven structures and entrepreneurial solutions whilst overseeing the growth and running of Life Financial. Adam is an experienced and knowledgeable industry leader, and he is well known for developing strong key relationships, motivating staff and making sure all his clients have the best possible customer experience. Adam is extremely passionate about the industry and enjoys the challenges it constantly presents. He holds the certificate of mortgage advice and practice (CeMap).
 
Adam’s family is sport-obsessed, and he is proud of his cricket achievements, notably twice captaining Great Britain in the World Maccabi Games to Silver and Bronze medals. Adam is a lifelong QPR fan and season ticket holder.

Adam.Brand@lifefs.com

Lorraine Beckford
Practice Manager 

Lorraine has been the Practice Manager at Life Financial Solutions since 2017. She manages the mortgage administration team and ensures the smooth day-to-day running of the office. Lorraine previously held various positions within the legal sector managing mortgage repossession and re-mortgage teams, and this is where she developed her interest and enthusiasm for financial services.

Lorraine earned a Law Degree from the University of Wolverhampton in 1995 and is driven by the pursuit of client-driven focus, ideals and user experience. As well as being a fabulous cook, she loves travelling.

Lorraine.Beckford@lifefs.com

Darren Margolis
Head Of Protection 

Darren has been a Protection Specialist for nearly 12 years. He began his career as a solicitor, where he worked in Private Practise focusing on Compliance and Litigation.
 
Darren always had a keen interest in Financial Services, which led to his love for Financial Protection, and he advises in Life Cover, Illness Cover, Income Protection, Private Medical Insurance and Key Person Cover. His passion to provide peace of mind to his clients is paramount to all he does, and they all experience a customer journey never to be forgotten.
 
Darren enjoys fitness classes at the gym and spending time with his young family, and he is a keen Arsenal Supporter

Darren.Margolis@Lifefs.com

Jasmine Poulton
Client Relationship Manager - Protection  

Jasmine is a Client Relationship Manager for the Protection Department and joined Life Financial Solutions in 2022. Her duties entail working with the head of protection, supervising the Protection Team and tending to the needs of their clients.
 
Jasmine has an extensive understanding of all of the providers on our panels and is in charge of liaising with clients, providers, underwriters, and GP surgeries, by doing this she ensures that all of our clients have a smooth financial journey with us. She is exclusively responsible for all of the Protection Team’s processes, compliance, and operations.
 
Jasmine has a Bachelor’s Degree in Musical Theatre and alongside working at Life Financial Solutions, frequently performs solo and in a duo. As well as this, Jasmine is a qualified Swimming Instructor and spends a lot of her free time in the water.

Jasmine.Poulton@Lifefs.com

Stephen Bramley
Client Relationship Manager 

Stephen has worked as a Mortgage Administrator for two years, gaining experience and knowledge of the Mortgage Market, and has been able to further his career in becoming a Client Relationship Manager at Life Financial Solutions. Stephen used the 2020 lockdown to study and earn his full qualifications in Mortgages (CeMAP) & Equity release (CeRER), being significantly proud of himself in this achievement.
 
In his spare time outside of work, he enjoys spending time with his family and going on runs with his two dogs. He is also a dedicated Arsenal supporter who will never miss a game, as well as watching Formula 1 when the football isn’t on.
 

Stephen.Bramley@Lifefs.com

Anthony Donnelly
Head of Financial Planning 

Anthony Donnelly joined the company in Jan 2023 to head up the financial planning arm of the business. He is a seasoned Financial Planner. Anthony has over 14 years’ experience, honing his expertise in both domestic and international arenas, including Germany, Spain and Gibraltar, Middle East and of course the UK. Anthony’s expertise encompasses a comprehensive range of services including investments, inheritance tax planning, and pensions.
 
Anthony's professional journey is marked by a deep commitment to his clients' peace of mind. His approach is built on trust and advice designed and perfected for each individual case. Anthony ensures that every client receives a journey marked by understanding and informed guidance.
 
Beyond the world of finance, Anthony finds himself being an avid fan of sailing, going to the gym and planning his next holiday to see more of the world.

Anthony.Donnelly@Lifefs.com

Josh Shelton
Project Support 

Josh joined Life Financial Solutions in 2022 as an Administrator with a focus on data, having shown a desire to help & support every team in the business, he now takes the lead in many of our company projects, with a specific focus in data management, technology and helping the financial planning team. Josh has therefore progressed into the role of ‘project support’
 
Josh has a Bachelor’s Degree in Politics and International Relations, and also considers himself a huge classic horror movie fan as well as believing that the best way to end the week is with a takeaway with family.

Josh.Shelton@Lifefs.com